Move-Up Programs

I was curious to find out what is working out there with regard to various types of "move-up" programs.  Do you typically offer a break on the commission to sell a home if you are representing them on the purchase of their next home?  If so, how much is enough? 



I usually will not cut our commission unless there is a good reason to do so, like they are a past client moving up (or even moving away after a short time), or someone purchasing a much more expensive home. 


We have a couple of arrangements with builder friends who will recommend us to represent buyers who do not have an agent, and we will usually list their homes for a much lower fee in order to get the larger new home deal for essentially very little effort.


Have you had any success with implementing this on a larger scale?  I have heard stories about local agents who visit builders with breakfast tacos, but I don't really want to feel like a title sales rep bringing donuts.  It somehow cheapens the experience in my opinion.  However, who am I to knock it if it works?  I was thinking it could be a great source of less expensive listings, which are moving briskly here in Austin. 


Copyright 2007 Austin Texas Real Estate


 

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